In the field of DTP (desktop publishing) and image processing, photo cropping is used to create original, eye-catching visual compositions. The aim is to showcase a product and focus the customer's or prospect's attention on their key features.
As with photo cleaning or recomposition, high quality clipping work, on a large number of imagesIt requires perfect mastery of technique and tools. That's why it's important to entrust it to a professional. Here's how it works.
High-quality photo cropping: challenges to overcome
Get perfect contours is one of the main challenges of photo cropping. This step is fundamental to integrating a subject into a new setting, creating complex compositions or removing an undesirable element in the most realistic way possible. It requires a sharp, expert eye and a fine, precise gesture, as well as perfect mastery of photo retouching software.
Multiple skill requirements
Low contrast with the background, complex subject "borders" (hair, jewelry, finely detailed patterns, transparent objects, etc.)... It can be particularly difficult to isolate a subject from its background. So can integrating it into another background.
The photo cropping process therefore requires special care and precisionIt also requires mastery of the different techniques used, depending on the characteristics of the targeted element:
- Manual cropping allows you to work on objects and subjects with sharp contours. It involves drawing these contours manually, using selection tools such as the lasso or pen.
- Merge mask clipping involves "masking" a defined area of a layer in order to correct the selection ad infinitum or apply localized effects without ever damaging the masked elements.
- Alpha-layer trimming preserves very fine details and respects their semi-transparent nature. It is used for trimming hair, for example.
- Progressive contour cropping softens contours by shading between the selection and the pixels around it. It is mainly used for outlining objects with blurred edges or for artistic clipping.
Perfect mastery of the various techniques is all the more important as the professional has to process very large quantities of images in a very short space of time. He or she must therefore demonstrate accuracya speed of executiona time managementa organization and a efficiency flawless.
Photo cropping: software to master
For extremely precise trimming and highly professional results, it is essential to use advanced image-editing softwarewhich include Photoshop and Lightroom from the Adobe suite.
These programs require detailed knowledge and mastery of all the tools they offer, each with its own specific function. Each image is unique and requires specific adjustments (imperfections, unwanted colors, etc.). These various tools offer precise control options and enable adjustments to be made with the utmost precision.
Why call in a photo cropping expert?
A professional photo editor is able to achieve optimum resultson large volumes of images, in record time. It also boasts in-depth understanding aesthetic principles and visual standards. This explains why so many companies entrust him with this task. But that's not the only reason...
5 advantages of choosing a professional photo editor
There are many advantages to outsourcing the clipping of your professional photos. These include:
- Quality and precision The professional is able to achieve precise, perfectly detailed results. Imperfections (spots, wrinkles, etc.) are erased, edges are sharp (no blurring or irregularities), every detail is taken into account and carefully retouched.
- Saving time He has in-depth experience and knowledge of routing software (cutting-edge techniques, shortcuts, specific tools, etc.). His speed of execution is unrivalled. He can process hundreds, if not thousands, of images a day.
- Visual consistency The photo cropping expert ensures visual harmony and consistency, enhancing the overall visual appeal of processed images by adjusting colors, shadows and light, for example.
- Optimizing resources Outsourcing: delegating the routing work to an external service provider saves companies time and eliminates the need to set up a dedicated team. This allows them to concentrate on their core business, alongside their employees.
- Reducing costs and risks A company that calls on the services of a routing professional need not worry about investing in expensive equipment and software, nor about making mistakes, which are very common when you're not fully trained and familiar with the tools and techniques involved. The professional has all the necessary equipment and skills.
The photo cropping expert, a satisfaction guarantee
Clipping and image retouching are his specialties. He masters all the subtleties and is committed to providing his customers with a high-quality results. He makes sure that the appearance of the photos is meticulous, precise and impeccable, reflecting a serious brand that inspires confidence. In this, he contributes significantly to brand image.
The professional photo cropper also retouches each image in the compliance with desired styleHe's also an expert in brand identity and overall artistic vision. The original visual compositions he proposes, as well as the complex montages, enable a company to stand out from the crowd. Last but not least, thanks to his experience, his work generally requires no additional corrections or retouching, and he is able to deal rapidly with very large image volumes.
Vivetic Group, guaranteeing your communication and your image
Alongside image retouching, photo cropping is a key component of DTP and image processing. It allows you to offer striking, professional visuals. Visuals that immediately grab the consumer's attention, create a climate of trust and offer a better brand experience. It brings a real added value to the company's communication and image.
At Vivetic GroupWe're well aware of this, and we're convinced of it. That's why our teams of DTP specialists take care of clipping your photos with requirements and methodology.
But that's not all: Vivetic Group also offers :
- Assembling your catalogs and communication materials.
- Image and video processing.
- 2D & 3D drawings.
- Home staging plans.
We have expertise in the press, bancassurance, e-commerce, distance selling and real estate sectors. Would you like to strengthen your communication and brand image? Don't hesitate!
