Because of its technical, logistical, human and accounting aspects, managing press subscriptions is a complex process that requires many elements to be taken into account. To build customer loyalty and generate additional sales, other aspects are also important: in particular, customer relations and marketing actions.
Meeting the new challenges facing the press
For several years now, the print media sector has been going through a crisis due to competition from the internet and social networks, new information consumption habits, changing consumer behavior, television, the distribution circuit... Today, this sector is faced with two main problems:
- How can you increase sales and the number of subscribers?
- How can we improve satisfaction and build subscriber loyalty?
The answer lies in optimizing subscription management and improving customer relations.
With Vivetic Group, simplify your subscription management and modernize your relationship with your subscribers. A long-standing partner of the press sector, Vivetic Group offers a complete range of solutions dedicated to the publishing and press world, covering the entire value chain.
Would you like to outsource your subscriber customer service and/or subscription management?
Would you like to optimize your management costs and focus on your core business?
Discover all our solutions for managing, recruiting and retaining your subscribers!
Our solutions
Manage your press subscriptions
We ensure that all your subscription data is managed securely and efficiently, whether it's a new application or a renewal.
- (Re)Subscription forms dematerialization
- Multi-channel processing and entry of (re)subscriptions
- Payment management (SEPA, credit card, cheque, etc.)
- Bank remittance
Customer relations Press subscribers
Subscriber welcome, launch of a new magazine, promotional offers, etc. - to strengthen the relationship with your subscribers and/or improve your quality of service, Vivetic Group can help you manage your needs from start to finish, with the same level of service, whatever the communication channel, thanks to our recognized expertise. Our teams are dedicated 100% to your subscribers, mastering your titles for a high-quality subscriber experience.
Additional sales Press subscriptions
Our experienced advisors can carry out subscription sales operations for you, based on your subscriber's profile. Related magazines, special supplements, etc.
Why outsource your subscriber management?
Entrusting the management of your subscriptions to an external service provider frees up your time, allowing you to concentrate on your core business. This approach is not restricted to large companies, as some smaller publishers choose to outsource the management of their press subscriptions.
By outsourcing this service, you can entrust the maintenance of your portfolio to a company that has the right tools, methods and skills to ensure proper management, guarantee customer satisfaction and thus maximize the rate of re-subscription. By opting for outsourcing, you avoid tying up several employees dedicated to this task, as well as investing in software and training.
As a publisher, take advantage of outsourced management press subscriptions and subscriber relations, and take advantage of the many solutions available today to measure and improve the satisfaction of your current subscribers, capture new prospects, increase sales and increase the number of subscribers.
Press publishers: develop your portfolio with Vivetic
Look after your customer portfolio with a dedicated 100% team! Our team's recognized expertise in subscriber management and customer relations guarantees you excellent quality of service, which will be reflected in your subscribers' satisfaction - whether it's a question of manage your subscriptions, the relation with your customers, or the implementation ofmarketing actions to generate additional sales .
We can provide comprehensive support for the digitization of your press subscriptions. This involves dematerializing and digitizing contractual documents (subscription and re-subscription forms, etc.), multi-channel information processing, digital entry of subscription data, and payment management.
When it comes to managing relationships with your subscribers, our responsiveness in handling customer orders and complaints, and the quality of our customer relations and follow-up, are just some of the assets that enable us to guarantee your subscribers' satisfaction and the quality of your brand image .
Your subscription data is of course managed securely and in compliance with personal data regulations (RGPD).