Acticia Conseil acquires the leader in Customer Relations

Acticia Conseil acquires Vivetic, one of Madagascar's BPO and call center pioneers.

Acticia Conseil, a leading direct marketing consultancy in the distance selling sector, has just announced the acquisition of Vivetic, the leading customer relations platform in the Indian Ocean.

Acticia Conseil, a subsidiary of the Paris-based investment fund Dzeta Conseil, specializes in print production, marketing data processing and outsourcing process management.

Vivetic is a long-standing player in outsourced customer relations and Business Process Outsourcing (BPO). Founded in 1996, it employs over 1,700 people and has 4 production sites.

The management of Vivetic is taken over by Noëlle Costa, President of Acticia Conseil.

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